Real Estate photos? Yes you can.

Can you really take your own real estate photos? Yes. Can they look really good? Maybe.

A big portion of my business is shooting houses, condos and commercial property for sales listings.  I definitely believe that professional photos of your property is some of the best money you can spend when you're trying to sell or rent.  Just think about some of the bad photos you've seen.  If you have bought, or at least shopped for a house recently then you know that the internet is king.  I remember the days when you went down to your real estate agent's office and thumbed through the big Multiple Listing Service book.  Now you can search thousands of properties and actually look at hundreds in a day via the world wide web.

What can possibly distinguish one property from another? Once you have narrowed it down to exactly what you want in a new home, I would venture to say that the photos are the thing about the listing that interests potential buyers the most.  Why would you even consider posting badly lit and composed, dark and grainy cell phone photos of any property that you were trying to sell?

I've got nothing against cell phone photos and have seen some great ones, but they are always better with more light on the subject.  Dark rooms just don't look good in cell phone pictures. Also usually the focal length is too long to get the entire room in the picture.  I'm not just picking on cell phone photos. There is always somebody that went to Costco and bought a "good camera" to take photos of their listings.

Here are a few actual photos from actual listings in the actual MLS.

 Is it just my eyes or is this one fuzzy? Make sure your shot is in focus.

 

Poor lighting

This was from a house selling for over half a million dollars. Focus please.

The bad lighting is bad enough, but the homeowner is in the picture too.

After you've stopped laughing, check out the tips below. I've added a few of my own recent real estate photos.

click on and photo for a larger image

• Make sure there are no pets or people in the photo.

• Turn on all the lights and partially close the blinds.

• Check the angles, make sure you can't see yourself in the mirror.

• Keep your camera level, and steady. Use a tripod if you have one.

• Wide angle lenses are your friend. Shooting out of a small room makes it feel bigger.

• Post processing can fix problems or enhance good points.

•  Don't forget, it's the front shot of the house that everyone will see first in the listing, make it count.

 Pay attention and practice and you too can take good photos of your property for sale or rent. And if you don't think you can handle it...hire a professional.


E-mail with questions, comments, or to critique my real estate photos:

        keith@keithlewisphoto.com

 

Visit my website: keithlewisphoto.com

 Like us on Facebook: facebook.com/KeithLewisPhotography

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I need a platform

It's rare that I get excited about a photography gadget.  Alright, you caught me, I'm lying.  I absolutely love all gadgets, gear, doo-dads, and kit associated with photography.  No matter how peripheral, if it's even near the fringe of photography, I'm a sucker for it.  Some of these gadgets are more worthy than others.  I could write a blog post just about the crazy stuff I have bought over the years that never lived up to the hype. (note to self...this is a good idea for a post)

I'm going to talk about 2 items today that I really really like.  OK, I'll admit it, I love them.

First is the Tripad workdesk  

This thing is pure genius.  One of those things that makes you slap your forehead and say "why didn't I think of that"

The Tripad is a well designed piece of lightweight carbon fiber reinforced plastic that slips down over the top of your tripod and makes a perfect height work desk.  It holds 10 pounds, goes together and installs on your tripod in literally 2 seconds.  Heck, it even has a cup-holder that slides out and holds a Starbucks Venti Latte perfectly.




I shoot tethered quite a bit and there is always the issue of where to put your laptop.  Of course you can use a table or desk and that's what I used to do.  With a 15' cable it works ok, but you have to lug the table with you to any on-location shoot and you are always moving between the camera, the tripod and the table with your laptop on it to check your work.

This gem solves the problem brilliantly.  (Have I mentioned that I love this product)

I'm sure there are some drawbacks but can't really think of any.  It is a little pricey for a piece of plastic, $65 on Amazon, but well worth it if you shoot tethered, even occasionally.


Next is the Hoodman Hoodloupe

Professionally I shoot a lot of products.  As I said earlier, I usually shoot tethered.  The Hoodloupe is a small loupe that comes in a neat little padded case and hangs on a cord around your neck.  

It allows you to see very clearly, a magnified view of the photo you just took.  It is designed to be used on the LCD screen on the back of your camera and works equally well for shooting video.  You can see exactly how sharp your photos are and if the focus is on the right part of the photo.  It is totally diopter adjustable so even if you wear reading glasses like me, you can dial it in perfectly.  





 

I use it on the screen of my laptop when shooting tethered as well as the LCD camera screen when I am shooting without my laptop.

This is the type of thing that you don't really need, but I will say that I would miss it if I didn't have it.  Cost is about $80 new for the Hoodman brand, but you can find knock-offs for a lot less.  

I bought mine used for next to nothing, so keep your eyes open and always be on the lookout for a bargain.











E-mail with questions, comments, or to tell me about a gadget that I must have:

        keith@keithlewisphoto.com

 

Visit my website: keithlewisphoto.com

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You can do it.

I'm a do-it-yourself kind of guy.  Always have been. Back when I was 10 years old I wanted a holster for my Gene Autry cap pistol. It was a beauty, all silver and heavy with those classic fake pearl plastic grips.  But I didn't have a holster, so I had to carry it in my hand or shove it in my pocket.  That doesn't sound so bad, but it is a major hindrance when hunting down outlaws and rescuing my horse (our dog Blue) from the bad guys.  So I wanted a holster.  My mother didn't see the obvious urgency in my situation and refused to take me to the store.  It didn't take me long to figure out what to do, I made my own holster.  Using a piece of cardboard and a pocket knife and some scissors, I fashioned a pretty nice holster.  As a finishing touch, I covered the whole thing with wrap after wrap of my Father's black electrical tape.  I must have used 2 rolls of the stuff and in hindsight the tape probably cost more than a trip to the store.

Things haven't changed all that much with me today.  I still prefer to try to fix it if it's broken, make it right if it's wrong or build it if I don't have it.  Here are 3 of my favorite do-it-yourself, homemade, cheap, photography related items.

"The fruit jar diffuser"

 
Like everybody else that I know, I bought a Gary Fong diffuser. I'm ashamed to say, I fell for the hype and spend $120 on a piece of plastic to slip over my speedlight to diffuse the light and make my portraits look better.  Now don't get me wrong, I'm not against diffusers.  On the contrary, I don't ever take a portrait without something to diffuse the light.  It makes everything look better.  I have softboxes in sizes from huge to tiny.  I have umbrellas, white bounce cards, and way to many, snap-on Sto-fen style diffusers. 

One day I was throwing an empty plastic mandarin orange container in the trash and my mind started whirring.  As soon as the smoke cleared, I grabbed the container and headed to the sink to wash it.

The container fits perfectly on my speedlight and is quite secure without anything additional to hold it on.  Set your flash as normal and be amazed at the results.  

I took this photo using the "fruit jar diffuser"  

 

 "The dog leash monopod"

Sometimes you need support.  Or 
I should say, your camera needs support.  A tripod is best and I am a big proponent of carrying and using a tripod.  Sometimes, though, you just can't or don't want to lug around a tripod.  I would recommend a monopod in these situations, but sometimes you can't or don't want to carry even that small bit of kit. Lots of places won't allow even a monopod.  Most Museums, the Taj Mahal, anywhere in New York City, just to name a few.  What can you do if you need just a little support, or to get rid of a some potential shake with your camera?  You can lie on the ground, lean on a tree or drape yourself over a bench.  Consider for a moment, this neat little do-it-yourself trick.  Carry a small thin dog leash in your camera bag or in your pocket. Clip the end of the leash normally attached to the dog's collar to the eyebolt in the tripod plate in bottom of your camera, or buy a 1/4 inch 20 thread eyebolt at the hardware store.  Step on the other end of the leash.  Now pull up to put tension on the leash and you will remove a ton of camera shake.  You would be amazed at just how good this works.  Don't have a dog, or don't want to invest in a leash? Simply tie a couple of shoestrings together, or use some heavy string or macrame cord.  Tie one end to the camera, step on the other end, pull tight and shoot.

"The back to basics backdrop"

Have you priced a backdrop lately?  A high quality hand painted canvas backdrop can run a couple hundred dollars.  Cheaper machine made muslin drops can be found on Amazon for $40-$60.  It occured to me one day as I was looking around at the sale table at Wal-Mart, hey, how about a bed sheet?  They had flat sheets in several sizes for $5.99.  Think about it, as long as you keep the wrinkles out of it, all it is is a piece of cloth to hang behind a subject for a portrait.  I bought a white, a brown, a black and a blue.  For less than the cost of one cheap backdrop I now had four.  There are some minor drawbacks to using sheets.  You may have to cut the sides of the large hem to open up a pocket to slide it on your backdrop stand, but that's no big deal.  You have to keep the wrinkles out.  This is a must, nothing looks more amateur than wrinkles or fold marks in your backdrop.  They are thin, so light will show through.  Be extra careful when placing it to make sure there are no light sources behind the backdrop.  They are thin and flimsy and the slightest breeze blows them around.  But, if you're on a budget or just want to play around without spending lots of cash, check out the sale tables at Wal-mart, Anna's Linens, or almost anyplace else that sells sheets...I mean backdrops....for a deal you can't refuse. 

I took this picture using a $5.00 white sheet backdrop.

The next time you need a quick fix or a long-term solution, before you shell out a bunch of your hard earned money, see if you can "do it yourself" 


E-mail with questions, comments, or random thoughts:

        keith@keithlewisphoto.com

 

Visit my website: keithlewisphoto.com

 Like us on Facebook: facebook.com/KeithLewisPhotography

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